Bachelor of Business Administration with Honours in Global Marketing and Supply Chain Management

The Chartered Institute of Logistics and Transport in Hong Kong (CILTHK)

BBA (Hons) in Global Marketing and Supply Chain Management receives a full accreditation from CILT. This status is granted to institution whose degree programme fully meets the education requirements for Chartered Membership of the Chartered Institute of Logistics and Transport (CMILT). The students studying in this programme have got the exemption status for membership of the Institute.

Please refer to the CILT website for latest information.

Hong Kong Logistics Association (HKLA)

Graduates of BBA (Hons) in Global Marketing and Supply Chain Management have been academically qualified as members of Hong Kong Logistics Association (HKLA). Students studying in this programme have got the exemption status to join as a student member and can upgrade to full member with appropriate working experience after graduation.

Please refer to the HKLA website for latest information.

The Institute of Purchasing & Supply of Hong Kong (IPSHK)

BBA (Hons) in Global Marketing and Supply Chain Management programme receives a full accreditation from The Institute of Purchasing & Supply of Hong Kong (IPSHK). This status is granted to institution whose degree programme fully meets the education requirements for full membership of IPSHK. Student studying in this programme have got the exemption status to join as a Student Member and upgrade to full member with appropriate working experience after graduation.

Please refer to the IPSHK website for latest information.

Career Prospects

Graduates can find work in a wide range of career options in marketing and supply chain management.

Graduates will be able to pursue the following careers:

Supply Chain Manager
Logistics Manager
Sourcing or Procurement Manager
Demand Planning Manager
International Transportation Manager
Analyst etc.

Further Studies

Opportunities are available for the graduates of this programme to pursue postgraduate studies in Hong Kong and abroad. Students may continue to study for a Master’s degree related to International Shipping, Logistics and Global Supply Chain Management or other master’s degrees in business-related areas.

Year 1 Entry
Senior Year Entry^#

General Structure

Students admitted to the programme through Year-1 Entry are required to successfully complete at least 120 credit-units of which at least 24 credit-units should be taken at 3000-level and another 24 credit-units at 4000-level.

In order to prepare students for the challenges in the international business environment, the Global Immersion Programme is incorporated in the study programme to provide students with opportunities to study and travel abroad, gain exposure to the language of global business, engage with international issues and eventually become empowered global citizens. This programme is compulsory.

Programme Structure

Year 1 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 2000BEF*	Integrated Business Foundation	24
	Autumn	UNI 1012ABW	Social Responsibilities	1
	Autumn		General Education course #	3
Spring	BUS 2000BEF*	Integrated Business Foundation	24
Spring	Spring	UNI 1002ABW	University Core Values	2

Year 2 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 2020BEF*	Integrated Business Functions	24
Autumn	Autumn	UNI 2002BEW	Effective Communication and Teamwork	3
Spring	BUS 2020BEF*	Integrated Business Functions	24
Spring	Spring		General Education course #	3

Year 3 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 4088BEF	Business Sustainability: Theory and Practice	3
	Autumn	DB 3047BEF	Digital Marketing	3
		Autumn	SCM 3072BEF	Operations Management	3
			Autumn	UNI 3002BEW	Entrepreneurial Mindset and Leadership for Sustainability	3
				Autumn		One Business Elective	3
Spring	BUS 3068BEF				Business Issues and Ethics	3
	Spring	SCM 3071BEF			Logistics Management	3
		Spring	SCM 3073BEF		Operations Analytics for Decision Making	3
			Spring		One Marketing/Supply Chain Management Concentration Elective	3
				Spring		One Business Elective	3

Year 4 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 4028BEF*	Investigating Entrepreneurial Opportunities	6
	Autumn	SCM 4071BEF	Integrated Supply Chain Management	3
		Autumn		One Marketing/Supply Chain Management Concentration Elective	3
			Autumn		Two Business Electives	6
Spring				BUS 4028BEF*	Investigating Entrepreneurial Opportunities	6
	Spring			MGT 4098BEF	Business Strategy	3
		Spring		SCM 4072BEF	Sustainable Supply Chain Management	3
			Spring		One Marketing/Supply Chain Management Concentration Elective	3
				Spring		One Business Elective	3

Remarks

It is compulsory for students to complete the Global Immersion Programme.

* Course carry-over from Autumn Term

^# General Education course:
Students should take General Education courses from fields of study which are different from those of their programmes.

General Structure

Students pursuing this programme are required to successfully complete at least 63 credit-units of which at least 24 credit-units should be taken at 3000-level and another 24 credit-units at 4000-level.

In order to prepare students for the challenges in the international business environment, the Global Immersion Programme is incorporated in the study programme to provide students with opportunities to study and travel abroad, gain exposure to the language of global business, engage with international issues and eventually become empowered global citizens. This programme is compulsory.

Programme Structure

Core Courses

Course Code	Course Title	No. of Credit-units
BUS 3068BEF	Business Issues and Ethics	3
BUS 4028BEF	Investigating Entrepreneurial Opportunities	6
BUS 4088BEF	Business Sustainability: Theory and Practice	3
MGT 4098BEF	Business Strategy	3

Concentration Core Courses

Course Code	Course Title	No. of Credit-units
DB 3047BEF	Digital Marketing	3
SCM 3071BEF	Logistics Management	3
SCM 3072BEF	Operations Management	3
SCM 3073BEF	Operations Analytics for Decision Making	3
SCM 4071BEF	Integrated Supply Chain Management	3
SCM 4072BEF	Sustainable Supply Chain Management	3

Concentration Elective Courses

		No. of Credit-units
Concentration Elective Courses		9

Business Elective Courses

		No. of Credit-units
Business Elective Courses		12

University Core Courses

Course Code	Course Title	No. of Credit-units
UNI 1002ABW	University Core Values	2
UNI 1012ABW	Social Responsibilities	1
UNI 2002BEW	Effective Communication and Teamwork	3
UNI 3002BEW	Entrepreneurial Mindset and Leadership for Sustainability	3

GIP Courses

Course Code	Course Title	No. of Credit-units
GIP 300BEF	Global Immersion Programme (Undergraduate Year 3)	0
GIP 400BEF	Global Immersion Programme (Undergraduate Year 4)	0

Remarks

^# Students may be required to complete a bridging programme which consists of selected 1000- and/or 2000- level course(s) and/or a summer bridging course.

Year 1 Entry
Senior Year Entry

Being able to work effectively with foreigners and foreign organisations has become a very important contributor to career success in the internationalised economy. The Undergraduate Global Immersion Programme (UG-GIP) is designed to support B&A students in developing their potential in the internationalised environment. UG-GIP aims to instill in students a deeper understanding of a foreign culture and its society and environment, and expose students to a broader overview and understanding of international business.

UG-GIP comprises four non-credit bearing courses: GIP 100BEF (Year 1), GIP 200BEF (Year 2), GIP 300BEF (Year 3)*, and GIP 400BEF (Year 4). These courses are designed to enhance students' intercultural awareness and communication skills and help students to develop a global mindset. Details can be found here.

*GIP 300BEF includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.

Being able to work effectively with foreigners and foreign organisations has become a very important contributor to career success in the internationalised economy. The Undergraduate Global Immersion Programme (UG-GIP) is designed to support B&A students in developing their potential in the internationalised environment. UG-GIP aims to instill in students a deeper understanding of a foreign culture and its society and environment, and expose students to a broader overview and understanding of international business.

UG-GIP comprises four non-credit bearing courses: GIP 100BEF (Year 1), GIP 200BEF (Year 2), GIP 300BEF (Year 3)*, and GIP 400BEF (Year 4). These courses are designed to enhance students’ intercultural awareness and communication skills and help students to develop a global mindset. Details can be found here.

*GIP 300BEF includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.

Being able to work effectively with foreigners and foreign organisations has become a very important contributor to career success in the internationalised economy. The Undergraduate Global Immersion Programme (UG-GIP) is designed to support B&A students in developing their potential in the internationalised environment. UG-GIP aims to instill in students a deeper understanding of a foreign culture and its society and environment, and expose students to a broader overview and understanding of international business.

For senior year entry students, UG-GIP comprises two non-credit-unit bearing courses: GIP 300BEF (Year 3)*, and GIP 400BEF (Year 4). These courses are designed to enhance students’ intercultural awareness and communication skills and help students to develop a global mindset. Details can be found here.

*GIP 300BEF includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.

Being able to work effectively with foreigners and foreign organisations has become a very important contributor to career success in the internationalised economy. The Undergraduate Global Immersion Programme (UG-GIP) is designed to support B&A students in developing their potential in the internationalised environment. UG-GIP aims to instill in students a deeper understanding of a foreign culture and its society and environment, and expose students to a broader overview and understanding of international business.

For senior year entry students, UG-GIP comprises two non-credit-unit bearing courses: GIP 300BEF (Year 3)*, and GIP 400BEF (Year 4). These courses are designed to enhance students’ intercultural awareness and communication skills and help students to develop a global mindset. Details can be found here.

*GIP 300BEF includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.