Bachelor of Business Administration with Honours in International Hospitality and Attractions Management

OPEN FOR

JUPAS

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Non-JUPAS
(Local)

Mainland
(NCEE)

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Direct Admission
(Non-Local)

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Programme Code

JUPAS

Non-JUPAS (Local) / Mainland(NCEE) / Direct Admission (Non-Local)

Non-JUPAS (Local) / Direct Admission (Non-Local)

Year 1 Entry :

Senior Year Entry :

•Language: English

Lee Shau Kee School of Business and Administration

OPEN FOR

JUPAS

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- Year 1 Entry

Non-JUPAS
(Local)

- Year 1 Entry

- Senior Year Entry

Mainland
(NCEE)

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- Year 1 Entry

Overseas

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- Year 1 Entry

- Senior Year Entry

Programme Code

JUPAS

Non-JUPAS (Local) / Mainland(NCEE) / Overseas

Non-JUPAS (Local) / Overseas

Year 1 Entry : JSSU90

Year 1 Entry : BIHAMHJ1

Senior Year Entry : BIHAMHJS

•Language: English •Subsidy: SSSDP & NMTSS(Local)

Introduction

The programme aims to nurture future talents for the hospitality and attractions management sector. Students would develop a comprehensive understanding of management issues in the industries of hotel, attractions and tourism, both local and international. They would also acquire real-world experiences through internship and experiential learning opportunities incorporated in the programme. The theoretical knowledge and industry experience would enable graduates to develop practical strategies for enhancing the management of hospitality operations.

Admission Requirements and Application

Choose your admission route to see specific requirements and submit application:

JUPAS

Non-JUPAS (Local)

Mainland (NCEE)

Direct (Non-local)

Career Prospects

Graduates can find work in conference, hotel, attractions and event management in the hospitality field. They can also apply their skills in careers such as customer relations, sales and business development, facilities management and food service management within the recreation, travel and tourism and food and beverage sectors.

Further Studies

Opportunities are available for the graduates of this programme to pursue postgraduate studies in Hong Kong and abroad. Students may continue to study for a hospitality-related master’s degree, a Master of Business Administration or other master’s degrees in business-related areas.

Year 1 Entry
Senior Year Entry

General Structure

Students admitted to the programme through Year-1 Entry are required to successfully complete at least 120 credit-units of which at least 24 credit-units should be taken at 3000-level and another 24 credit-units at 4000-level.

In the era of globalisation, business opportunities are inevitably increasing around the world. The School is committed to preparing students for new challenges in the international business environment. In view of this, a Global Immersion Programme will be held to provide students with opportunities to study and travel abroad, gain exposure to the language of global business, engage with international issues and eventually become empowered global citizens. This programme is compulsory for full-time students.

Programme Structure

Year 1 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 2000BEF*	Integrated Business Foundation	24
Autumn	Autumn		General Education course #	3
Spring	Autumn	BUS 2000BEF*	Integrated Business Foundation	24
Spring	Spring		General Education course #	3

Year 2 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 2020BEF*	Integrated Business Functions	24
	Autumn	UNI 1002ABW	University Core Values	2
	Autumn	Autumn	UNI 1012ABW	Social Responsibilities	1
Spring	BUS 2020BEF*	Autumn	Integrated Business Functions	24
	Spring	UNI 2002BEW	Effective Communication and Teamwork	3

Internship Route

Year 3 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 3068BEF	Business Issues and Ethics	3
	Autumn	HPM 3009BEF	Theme Park Management	3
		Autumn	TRM 3013BEF	Customer Experience Management in Tourism and Hospitality	3
			Autumn	UNI 3002BEW	Entrepreneurial Mindset and Leadership for Sustainability	3
				Autumn		One Business Elective	3
Spring	HPM 3002BEF				Internship in Hospitality	15

Year 4 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 4028BEF*	Investigating Entrepreneurial Opportunities	6
	Autumn	HPM 4001BEF	Revenue Management for Hospitality Industry	3
		Autumn	HPM 4005BEF	Event Management	3
			Autumn	HPM 4008BEF	Advanced Hotel Management	3
				Autumn		One Hospitality Concentration Elective	3
Spring					BUS 4028BEF*	Investigating Entrepreneurial Opportunities	6
	Spring				BUS 4088BEF	Business Sustainability: Theory and Practice	3
		Spring			MGT 4098BEF	Business Strategy	3
			Spring			Two Business Electives	6

Applied Learning Project Route

Year 3 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	HPM 3009BEF	Theme Park Management	3
	Autumn	TRM 3013BEF	Customer Experience Management in Tourism and Hospitality	3
		Autumn		Three Hospitality Concentration Electives	9
Spring			BUS 3068BEF	Business Issues and Ethics	3
			Spring	UNI 3002BEW	Entrepreneurial Mindset and Leadership for Sustainability	3
	Spring				Three Business Electives	9

Year 4 Courses

Term	Course Code	Course Title	No. of Credit-units
Autumn	BUS 4028BEF*	Investigating Entrepreneurial Opportunities	6
	Autumn	HPM 4001BEF	Revenue Management for Hospitality Industry	3
		Autumn	HPM 4005BEF	Event Management	3
			Autumn	HPM 4008BEF	Advanced Hotel Management	3
				Autumn	MGT 4098BEF	Business Strategy	3
Spring					BUS 4028BEF*	Investigating Entrepreneurial Opportunities	6
	Spring				BUS 4088BEF	Business Sustainability: Theory and Practice	3
		Spring			HPM 4098BEF	Applied Learning Project for Hospitality	9

Remarks

It is compulsory for students to complete the Global Immersion Programme.

* Course carry-over from Autumn Term

^# General Education course:
Students should take General Education courses from fields of study which are different from those of their programmes.

Programme Structure

Year 3 Courses

Term	Course Code	Course Title	No. of Credits
Autumn	BUS B368F	Business Issues and Ethics	5
	Autumn	HPM B306F	Cultural Heritage Management	5
		Autumn	HPM B307F	Advanced Tourism Management	5
			Autumn	IB B391F	International Business Environment	5
Spring				HPM B309F	Theme Park Management	5
	Spring			IB B392F	Managing International Business	5
		Spring		TRM B313F	Customer Experience Management in Tourism and Hospitality	5
			Spring		One Business Elective Course	5

Year 4 Courses

Term	Course Code	Course Title	No. of Credits
Autumn	BUS B398F*	Work-based Learning Project	20
	Autumn	HPM B305F	Event Management	5
		Autumn	HPM B308F	Advanced Hotel Management	5
			Autumn	MGT B398F	Business Strategy	5
				Autumn	MKT B365F	Services Marketing	5
Spring					BUS B398F*	Work-based Learning Project	20

Remarks

It is compulsory for students to complete the Global Immersion Programme (BUS B083F, and BUS B084F).

* Courses carry-over from Autumn Term

^ Students may be required to complete a bridging programme which consists of selected foundation and/or middle level course(s) and/or a Summer bridging course.

Being able to work effectively with foreigners and foreign organisations has become a very important contributor to career success in the internationalised economy. The Undergraduate Global Immersion Programme (UG-GIP) is designed to support B&A students in developing their potential in the internationalised environment. UG-GIP aims to instil in students a deeper understanding of a foreign culture and its society and environment and expose students to a broader overview and understanding of international business and tourism management.

UG-GIP comprises four non-credit-bearing courses: GIP 100BEF (Year 1), GIP 200BEF (Year 2), GIP 300BEF (Year 3)*, and GIP 400BEF (Year 4). These courses are designed to enhance students’ intercultural awareness and communication skills and help students to develop a global mindset. Details can be found here.

*GIP 300BEF includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.